London-based Bimber Distillery has debuted their first-ever peated single malt whisky, called, not surprisingly, 1st Peated – and clocking in at 14.4 PPM [parts per million] for their peat/phenol level numerals. Bimber 1st Peated was created using four heavily peated American oak ex-bourbon barrels, with barley sourced from Bimber’s farm operations and was bottled at […]
Islay distillery Ardbeg has released Smoketrails Manzanilla Edition – a whisky created using Manzanilla sherry casks from Spain. Ardbeg Smoketrails Manzanilla Edition was matured in both American oak casks, and Manzanilla sherry casks from Sanlúcar de Barrameda in Spain, bottled at 46% alcohol by volume [92 proof] and is said to contain notes of Brazil […]
After FIFA and host country Qatar pulled a last-minute switcheroo on major sponsor, Budweiser, at the 2022 World Cup and did not allow beer to be sold in stadiums, Budweiser – in a somewhat dubious promotion – has announced that they will send all their unsold watery beer to the “winning” country of the worldwide […]
Irish actor Chris O’Dowd [“Bridesmaids”] is promoting Redbreast Irish Whiskey as part of a promotional campaign celebrating Robin Redbreast Day (November 17) – which is intended to raise awareness and donations for charity partner Bird Life International, and its joint mission to protect common birds. For every share and like the video receives 25 cents […]
UK Peak District-based distillery White Peak has released a limited edition whisky – Wire Works Virgin Oak Finish – highlighting its maturation in American oak barrels. White Peak Wire Works Virgin Oak Finish is a lightly peated single malt whisky, first matured in first-fill ex-bourbon barrels, before being finished in virgin American oak barrels, bottled […]
Speyside distiller, The Macallan – with some assistance from Scottish rock group Simple Minds [of “Breakfast Club” fame] and narrator Johnathan Pryce [“Brazil”, “The Adventures of Baron von Munchausen”, “Glengarry Glen Ross”, “Tomorrow Never Dies” and “The Pirates of the Caribbean”] has released an eight-minute short film celebrating Janet ‘Nettie’ Harbinson, the woman behind their […]
Maker’s Mark Bourbon has released a pair of city-specific bourbons for their Wood Finishing Series/City Series – New York and Sydney – which will be available exclusively in global travel retail venues. Maker’s Mark New York Edition and Maker’s Mark Sydney Edition, are only available at airports in the two cities. Maker’s Mark New York […]
Nearest Green Distillery has released a trio of whiskies to add to their popular Uncle Nearest Premium Whiskey portfolio – Uncle Nearest Straight Rye, Uncle Nearest Single Barrel Black Label Whiskey, and Uncle Nearest Single Barrel Rye. Uncle Nearest Straight Rye is bottled at 50% alcohol by volume [100 proof] and is said to contain […]
Tennessee whiskey brand Jack Daniel’s has released 2022 limited edition Twice-Barreled Special Release – an American single malt finished in Oloroso sherry casks as part of their Special Release series. Jack Daniel’s 2022 Twice-Barreled Special Release American Single Malt is made with a 100% malted barley grain bill [the first time ever for the Tennessee […]
Heineken has released a promotional campaign for their Island’s Edge stout, which they are touting as “less bitter” than normal stout. The Island’s Edge promotional campaign employs a logical venue – a typical Irish pub – that has pub customers proclaiming that Island’s Edge is “just less bitter” which then turns into various pub customers […]
