Beer News

Heineken And Amazon Offer Pubscription

Heineken and Amazon have collaborated to offer Pubscription – a streaming service via Amazon’s Fire TV that encourages subscribers to search for a nearby local pub by genre or mood and invite friends to meet up. Pubscription subscribers will also receive four vouchers for a Heineken or Heineken 0.0., one of which they can redeem […]

Dos Equis Preps For Heidi Klum’s Halloween Monster Mash Bash

Dos Equis has joined supermodel Heidi Klum’s annual Halloween party as the official beer partner of next weekend’s bash to be held in New York City. Klum has hosted her Halloween party for the last 25 years as it has become famous for its celebrity-studded attendee list as well as its strict “no costume, no […]

Modelo Preps For College Football Season

College football is here and Modelo is ready for it with their “It’s Not Just Game Day. It’s Tradition,” promotional campaign that will be seen across the ESPN, FOX and NBC networks. Modelo is the official beer of the college football playoffs. The promotional campaign begins with “Same Time, Next Year” – a 30-second spot […]

World Celebrates International Beer Day

The world celebrates International Beer Day today – August 7, 2026 – and beer behemoth AB InBev took time out from their busy money-making schedule to release a “Cheers to Beer” promotional campaign featuring all of their beers. The 90-second promo showcases several of their high-profile beers such as Stella Artois and Michelob Ultra in […]

Heineken Dumbs It Down For World Cup In American Cities

The Netherlands-based Heineken has produced a promotional campaign for the 2026 FIFA World Cup to “help” American football fans properly enjoy and understand the game after the USMNT advanced to the Round of 16 with a win over Bosnia and Herzegovina while the Dutch departed and must watch the remainder of the tournament after their […]

Anheuser-Busch InBev Says Goooooooollllllll!!! To Bars And 2026 World Cup

Anheuser-Busch InBev gives cheers to bars that show 2026 World Cup matches with a video tribute to the varying emotions that inevitably come along for the ride with every World Cup match. AB InBev’s “Cheers to Bars” tries to put images to words when words fail during any World Cup match with a wide variety […]

The Most Interesting Man Surfaces For Father’s Day

The Most Interesting Man in the World – most well known as the spokesman of Dos Equis’ ongoing “Stay Thirsty” promotional campaign, has surfaced for Father’s Day alongside the Grammy-nominated Música Mexicana band Fuerza Regida. In a promotional video called “The Most Interesting Origins”, the “The Man” interacts within actual archival footage of Fuerza Regida, […]

The Most Interesting Man Surfaces For Father’s Day

The Most Interesting Man in the World – most well known as the spokesman of Dos Equis’ ongoing “Stay Thirsty” promotional campaign, has surfaced for Father’s Day alongside the Grammy-nominated Música Mexicana band Fuerza Regida. In a promotional video called “The Most Interesting Origins”, the “The Man” interacts within actual archival footage of Fuerza Regida, […]

BAM! – Coors Releases Blended American Malt

The USA is taking on Australia in their second match of the 2026 World Cup today and just in time, Molson Coors has released their blended American malt whiskey for fans to consume whilst watching the match, but, alas, – only if they reside in Colorado or Illinois. The first product to emerge from the […]

Miller Preps For Dad’s Day

Miller Lite celebrates this weekend’s upcoming Dad’s Day – aka Father’s Day – with a promotion dubbed Miller Lite Fix Pack, encouraging dads to spend more time with their kids by providing gifts they can repair together. The Miller Lite Fix-Pack is “a limited-edition Father’s Day gift that combines the things Dads love most: spending […]

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